📈
Empathy to Impact: Unleashing Social Innovation Through User Research
  • Course description
  • Introduction - what playgrounds can teach you about MR scanners
  • Ex 1. Table of understanding
  • Observe
    • How hard can it be to navigate to flat number 7?
    • How to conduct desk research
    • Ex 2. Set a date for desk research
    • Why spy on your competitors?
    • Ex 3. List your competitors
    • In the field
    • Ex 4. Update your table of understanding
    • Extra: Lean data
    • Extra: From distant fields
  • Talk
    • How to conduct user interviews
    • Ex 5. What do you want to find out?
    • Ex 6. Who are you going to interview?
    • Experience over opinion - an interview guide
    • Ex 7. Create your interview guide
    • Ex 8. Interview role-play
    • Ex 9. Conduct 5 interviews
  • Act
    • What's really being said?
    • How might we...?
  • Summary
    • Feel inspired
    • Next steps
    • Further reading
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  1. Talk

Ex 5. What do you want to find out?

Prepare for your user interviews by thinking deeply about what you are trying to find out. This will ensure you're learning real insights that will bring true social change for your service users.

Give yourself just 5 minutes to settle on a question you want to find the answer to by speaking to humans.

PreviousHow to conduct user interviewsNextEx 6. Who are you going to interview?

Last updated 1 year ago